Saturday, October 27, 2012

apparel manufacturing companies


Apparel Manufacturing Companies

Revival of US Apparel Manufacturing Being Mulled. ... To start with, "making more apparel in the United States could primarily be done by companies that work in the middle retail price range and up," says Kane. He adds it is ...

Apparel Manufacturing Companies

Thanks to the cut-throat competition that has shaped the direction and volume of world apparel trade, the US has been out of competition in mass production, but, of late, there has been a serious call and action on the part of US Administration to bring back "Made-in-America" which has brightened up the chances of revival of US garment manufacturing and export.

"Admittedly, moves to re-shore the US garment manufacturing sector will not be easy, especially when "price is king" and in an industry where "fast fashion is also cheap fashion," the CEO of US fashion designer Karen Kane has told. But it is not impossible for the US - the world's largest garment consuming country - believes Lonnie Kane, who was speaking after being a panelist at the Sourcing at MAGIC clothing and textile industry conference and trade show, staged this year in Las Vegas.

To start with, "making more apparel in the United States could primarily be done by companies that work in the middle retail price range and up," says Kane. He adds it is "not realistic to believe at this point that apparel for moderate and budget retailers can be made domestically" to meet cheaper price points. The matter was a dominant theme at MAGIC, held late last month. Kane spoke at a seminar entitled 'Made in the USA: Options and Strategies for Sourcing Apparel and Home Furnishings'.

The Obama administration has proactively sought to relocate manufacturing from abroad back to the US, supporting proposals such as the "Make it in America" initiative launched by House of Representatives Democrats. Kane says US domestic manufacturing has its share of complications including the sourcing of raw materials and trims although "cut and sew can be done" at home. On the more positive side "shorter production cycles ... allow for the ability to respond to consumers buying patterns," he says. And consumer demand might also help: "If the momentum for 'Made in the USA' remains strong for a number of years, larger companies will consider opening their factories again and make a portion of their products domestically just to appeal to the domestic market," Kane notes. He cites the recent US furore over America's Olympic 2012 uniforms: "Look at the uproar over the US Olympic uniforms being made in China."
 

No comments:

Post a Comment